Free SEO & AIO Visibility Audit

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and AI think
of your website.

Full technical audit in 30 seconds. Page speed, AI search visibility, structured data, and a branded PDF report. Free. No login.

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SEO & AIO Visibility AuditPrepared by Reeve Consult · May 2026
47
/ 100
Good foundations.
Significant gaps costing visibility.
NEEDS ATTENTION: 6 critical fixes
Technical SEO
12/20
Structured Data
6/20
AIO / AI Search
7/20
Content
10/20
On-Page
6/10
Brand Authority
6/10
What we check

Six dimensions of search visibility,
audited in 30 seconds.

Most audits check technical SEO. This one also checks whether AI assistants like ChatGPT, Perplexity, and Google AI Overviews will recommend your business — because that is where search is going.

Page Speed
Core Web Vitals via Google PageSpeed Insights. Mobile and desktop scores, with the specific assets slowing you down.
Technical SEO
HTTPS redirect, canonical tags, meta robots, sitemap presence, viewport tag, and on-page title and description completeness.
Structured Data
JSON-LD schema types present (LocalBusiness, FAQPage, Review, BreadcrumbList). Missing schema is one of the top reasons AI assistants skip your business.
AIO / AI Search Visibility
Whether AI agents can read your content: bot permissions in robots.txt, llms.txt presence, Organisation schema, and FAQPage mark-up.
Content & On-Page
H1 presence, word count per page, duplicate titles and descriptions, image alt text, Open Graph tags, and external script load.
Brand Authority
Social profile links, consistent business name and contact details, and whether your site gives AI agents enough structured context to attribute authority.
AI Search Visibility

Your customers are asking AI.
Is your business answering?

ChatGPT, Perplexity, and Google AI Overviews are now the first place millions of people go to find local businesses. AI assistants do not rank websites. They cite them — or they don't.

Structured data tells AI who you areWithout LocalBusiness or Organisation schema, AI agents have no reliable source for your address, hours, or category.
Bot permissions control accessIf your robots.txt blocks crawlers, AI assistants cannot index your content — even if Google can see it fine.
FAQs are the citation shortcutFAQPage schema gives AI a structured set of questions and answers to pull from directly, word for word.
llms.txt is the emerging standardA lightweight file that tells AI agents exactly what your site covers and how to refer to your business correctly.
AI VISIBILITY
Scanning your site...
Bot permissions (robots.txt)
llms.txt present
Organisation schema
FAQPage schema
LocalBusiness schema
Content clarity score
Your report

A full audit report,
free to download.

Every audit produces a detailed PDF report. Six scored categories, ranked fixes, and plain-English explanations — not a wall of jargon.

Six category scoresEach dimension scored out of 20 so you can see exactly where to focus first.
Prioritised action planFixes ranked by impact, with effort level flagged — so you know what to do today versus what can wait.
Per-page analysisTitle, meta description, H1, canonical, Open Graph, alt text and word count checked for every page crawled.
Full PDF, free to downloadYour domain, your scores, dated and formatted — share with your developer or your agency.
R.
Reeve Consult
SEO & AIO Visibility AuditPrepared by Reeve Consult · May 2026gff.co.uk
⚠
Warnings — Fix Within 30 Days
8 of 39 homepage images have no alt text (20%)
Warning
Missing alt text is both an accessibility failure (WCAG 2.1 AA) and a ranking signal loss. Google Images is a significant traffic source for food photography.
About page heading structure wasted on team names
Warning
The About page has 25+ H2 headings — every single one is a staff member's name. There are no topical H2s about GFF's history, mission or services.
Meta descriptions are mission statements, not click hooks
Warning
Homepage meta reads like an About Us paragraph, not a search result. A good meta description sells the click.
✓
What's Working Well
Canonical tags correctly set on all pages
Pass
Every audited page has a self-referencing canonical. No duplicate content risk from pagination or filters.
R.
Reeve Consult
SEO & AIO Visibility AuditPrepared by Reeve Consult · May 2026gff.co.uk
⚠
Critical Issues
Google-Extended is blocked — GFF won't appear in Google AI Overviews
Critical
robots.txt currently blocks GPTBot, CCBot and Google-Extended. Blocking GPTBot is reasonable — but Google-Extended controls Google's AI Overview engine. Any query like "What is the Guild of Fine Food?" will never surface gff.co.uk.
Title tag starts with "Welcome to" — a decade-old SEO mistake
Critical
This wastes the most valuable real-estate in search. "Welcome to" carries zero keyword weight and pushes the brand name to position 5. Google truncates at ~60 characters.
No Organization schema — Google cannot verify GFF as a trusted entity
Critical
The site outputs only WebPage, WebSite, BreadcrumbList and ImageObject from Yoast defaults. There is no Organization schema with foundingDate, numberOfEmployees, address or sameAs links.
No Event schema for Great Taste or World Cheese Awards
Critical
Great Taste and World Cheese Awards are GFF's flagship products — with 14,340 products judged in 2025 alone. Neither page uses Event schema. Competitors appear above GFF.
No FAQ schema on any page — AI agents can't cite GFF answers
Critical
Questions like "how much does Great Taste cost?" are searched thousands of times per year. None of these pages have FAQPage schema. AI agents prioritise structured FAQ content.
R.
Reeve Consult
SEO & AIO Visibility AuditPrepared by Reeve Consult · May 2026gff.co.uk
47
/ 100
Good foundations.
Significant gaps costing visibility.
Critical issues with title tags, schema markup and AI search configuration mean the site is being outranked and overlooked by AI Overviews and Perplexity — despite GFF being the category authority.
NEEDS ATTENTION — 6 critical fixes identified
Technical SEO
12 /20
Canonical & sitemap correct. Title tags and H1 undermined by "Welcome to" pattern.
Structured Data
6 /20
Only basic Yoast defaults. No Organization, Event, FAQ or LocalBusiness schema.
AIO / AI Search
7 /20
Google-Extended blocked — preventing AI Overview citations. No FAQ content.
Content & Headings
10 /20
Homepage copy thin (~800 effective words). About page H2s wasted on team names.
On-Page Basics
6 /10
OG & Twitter cards present. 8 images missing alt text. Meta descs don't hook clicks.
Brand & Authority
6 /10
Strong brand — 30 years, 12,000+ members. Social links not wired into schema.
⚠
Critical Issues
Google-Extended is blocked — GFF won't appear in Google AI Overviews
Critical
robots.txt currently blocks GPTBot, CCBot and Google-Extended. Blocking GPTBot is reasonable — but Google-Extended controls Google's AI Overview engine.
Real businesses. Real results.

What our clients found
when they ran their audit.

Every audit produces a prioritised fix list specific to your site. Here is what a few of our clients discovered — and what changed after.

340+
Businesses audited
+31
Avg. score improvement
6,800+
Issues identified
Free
Always. No login.
We had no idea Google's AI couldn't find us. The audit flagged it in seconds — our robots.txt was blocking the crawler that powers AI Overviews. One line of code changed everything.
RK
Raj Kapoor
Mango Tree, Nottingham — Indian restaurant
41 → 79
Took it to my web developer on a Tuesday. He had the three critical fixes done by Thursday afternoon. We started showing up in AI search results the following week.
ST
Sarah Thornton
Bloom Hair Studio, Sheffield — hair salon
38 → 72
My site looked fine to me. The audit said otherwise — no schema, no FAQs, wrong title tags on every page. Six fixes later and my Google ranking for local searches doubled.
MW
Marcus Webb
King's Fade Barbers, Leeds — barbershop
29 → 61
I run a small beauty clinic. I thought SEO was for big companies. The report showed me five things I could fix myself — the structured data took twenty minutes on YouTube.
LP
Leila Patel
Serenity Aesthetics, Birmingham — beauty clinic
44 → 68
Ready to see your score?

Free. No login. Results in 30 seconds.

Scan output
R
my-sheffield-restaurant.co.uk NEEDS ATTENTION
R
Reeve Consult
SEO & AIO Visibility Audit Report Prepared May 2026 · my-sheffield-restaurant.co.uk
0
/ 100
Overall Score
Your website audit is complete.
Good foundations. Critical gaps costing visibility.
NEEDS ATTENTION: 6 critical fixes identified
12
/20
Technical SEO
6
/20
Structured Data
7
/20
AIO Visibility
10
/20
Content Quality
6
/10
On-Page Basics
6
/10
Brand Authority
AIO Visibility Analysis

Your site is largely invisible
to AI-powered search.

Search changed in 2024. Across Google, Bing, and standalone AI tools, a growing share of queries now receive a generated answer before the user sees a list of websites. These engines do not rank pages. They cite authorities. To be cited, your site needs to speak the language of AI: structured data, clear entity signals, and explicit bot permissions. This audit shows exactly where the gaps are.

AI-Powered Search (ChatGPT, Perplexity, AI Overviews)
Traditional Search (10 blue links)
UK industry trend data
100%75%50%25%0% 2022202320242025NOW AI rising converging
How each AI engine sees your website right now
Google AI OverviewsPARTIAL
Google-Extended is accidentally blocked in your robots.txt. This is the crawler that powers AI Overviews and Gemini citations.
Every "best restaurant Sheffield" AI query bypasses your site entirely.
ChatGPT / Bing AIPARTIAL
OAI-SearchBot is permitted and crawling. However no structured entity data (Restaurant schema) is found. Citations therefore lack confidence.
Visible, but unnamed sources rank ahead of you.
Perplexity AIBLOCKED
PerplexityBot is blocked in robots.txt. Perplexity is the fastest-growing AI search engine for local business queries in the UK.
Zero chance of appearing in Perplexity results.
Claude / AnthropicNOT CONFIGURED
ClaudeBot is not referenced in robots.txt. No explicit permission given. Crawling is technically allowed but uncontrolled.
Should be explicitly permitted for AI search benefits.
Google SearchACTIVE
Googlebot is fully permitted. Core pages are indexed. On-page issues with title tags and missing schema are flagged separately.
Traditional search: working. AI layer: the gap.
How AI engines evaluate your content: what's missing
Structured Data
Restaurant, LocalBusiness, FAQPage, BreadcrumbList schema tell AI what your business is, where it is, what it serves, and when it's open.
Critical: missing
Bot Permissions
Your robots.txt controls which AI crawlers can read your site. Right now Google-Extended and Perplexity are blocked. One fix required.
Critical: mis-configured
FAQ & Q&A Content
AI agents quote structured FAQ content verbatim. "What are your opening hours?", "Do you take bookings?" are searched thousands of times monthly.
Warning: not present
Page Speed & Core Web Vitals

Your site loads slowly on mobile.
AI engines notice.

Google uses page speed as a ranking factor. AI engines also prioritise sources they can retrieve quickly. Your desktop score is acceptable. Your mobile score of 41 means roughly half your visitors are leaving before the page fully loads.

PageSpeed Score
Google PageSpeed Insights · Mobile
0 100 50 0 / 100 Mobile
Needs Improvement
Core Web Vitals
Largest Contentful Paint · Cumulative Layout Shift · First Input Delay
4.2s
LCP
Poor
0.08
CLS
Good
12ms
FID
Good
Mobile vs Desktop
PageSpeed scores compared. Mobile is the primary ranking signal.
Mobile41 / 100
Desktop— / 100
Full Findings

What we found on
your website.

Critical Issues: Fix Immediately
Title tag starts with "Welcome to": wastes the most valuable SEO real-estate on your site Critical
Google truncates titles at ~60 characters. Yours reads "Welcome to the Restaurant - Welc…". The keyword phrase that should hook clicks is cut off. Suggested fix: My Sheffield Restaurant | Authentic Italian Dining Since 1998
Google-Extended blocked in robots.txt: prevents Google AI Overviews from citing your restaurant Critical
Google-Extended controls Google's AI Overview panel (formerly SGE) and Gemini citations. Any query like "best Italian restaurant Sheffield?" will never surface your site in Google's AI answer. This is a single line change in robots.txt. Takes under 5 minutes.
No Restaurant or LocalBusiness schema: AI agents cannot verify your business as a trusted source Critical
Only basic Yoast defaults are present. No Restaurant JSON-LD with address, telephone, openingHours, servesCuisine, menu, or priceRange. This is how Google and AI engines confirm your site is the authoritative source, not a third-party aggregator result.
Warnings: Fix Within 30 Days
8 images missing alt text Warning
Missing alt text fails WCAG 2.1 AA accessibility and loses ranking signals. Google Images drives significant traffic for food photography. Each blank alt="" is a missed keyword placement.
Meta descriptions read as About Us paragraphs, not click hooks Warning
A good meta description sells the click. Example: "Award-winning Italian restaurant in Sheffield. Handmade pasta, wood-fired pizza. Book a table online." Specific, keyword-rich, action-oriented.
No FAQPage schema: AI agents cannot cite your answers to common questions Warning
Questions like "does the restaurant take bookings?", "what are the opening hours?" are searched thousands of times monthly. AI agents prioritise structured FAQ content when constructing answers.
What's Working Well
HTTPS, canonical tags, clean URL structure Pass
All pages served over HTTPS. Self-referencing canonicals on all pages. No duplicate content risk. URLs are descriptive and fully crawlable.
Open Graph and Twitter Card tags on all pages Pass
Correct og:title, og:description, og:image and twitter:card. Social sharing will render correctly with images and descriptions across all platforms.
robots.txt: AI Crawler Configuration
Allowed: AI Search
OAI-SearchBot
ChatGPT-User
AndiBot
ExaBot
FirecrawlAgent
Blocked: AI Training
GPTBot (OpenAI training)
CCBot (CommonCrawl)
Blocked in Error
Google-Extended
PerplexityBot
Both should be Allowed for AI search visibility.
Priority Roadmap

Five fixes. Ranked by impact.

Two of these take under 30 minutes and will immediately restore AI search visibility. Here is the exact order to tackle them.

Impact vs Effort
QUICK WINS STRATEGIC LOW PRIORITY AVOID ← LOW EFFORT · HIGH EFFORT → 1 2 5 3 4
1
Allow Google-Extended in robots.txt
Remove Google-Extended from your Disallow list. Immediately restores eligibility for Google AI Overview citations. Takes 5 minutes, 2–4 weeks for Google to re-crawl.
5-minute fix
2
Rewrite homepage title tag and H1
Replace "Welcome to…" with a keyword-led, location-specific title. Immediate ranking signal improvement for all restaurant and location searches.
30-minute fix
3
Add Restaurant JSON-LD schema
Implement full Restaurant schema: name, address, telephone, openingHours, servesCuisine, menu, priceRange, sameAs links. Single fix that improves entity authority across all AI engines simultaneously.
Half-day dev task
4
Add FAQ sections + FAQPage schema
4–6 structured Q&As covering booking, opening hours, dietary options, parking. Wrap in FAQPage JSON-LD. Most effective AIO fix: AI agents quote structured FAQ content verbatim.
2–3 day content task
5
Fix alt text on 8 homepage images
Descriptive, keyword-rich alt text on every image. Each blank alt="" is a missed Google Images ranking opportunity and an accessibility failure.
2-hour fix

Want these fixed for you?

Reeve Consult works with restaurants, salons, and local businesses across the UK. We fix these issues every week. Book a free 30-minute call and we'll walk through your report together.